What is it

Zapier is an AI orchestration platform that unifies automated workflows (Zaps), structured data (Tables), custom forms, AI agents, chatbots, and MCP connections into one platform. It gives teams one place to set guardrails, manage model access, and see everything — so everyone can build with AI confidently without waiting for IT permission.

What it can do

Build multi-step workflows across 9,000+ apps with no code; deploy AI agents that score leads, process documents, route tickets, and handle requests autonomously; create chatbots trained on business data; connect Claude, ChatGPT, Cursor, and other AI tools to business apps through MCP and SDK; store and manage automation data in Tables; design custom forms and interfaces; govern every AI action with endpoint-level restrictions, audit trails, and BYOM (Bring Your Own Model).

Who is it for

Operations teams automating repetitive cross-app tasks, business owners building AI agents without developers, IT and security teams governing AI tool usage across the organization, marketers tracking campaigns and generating cross-channel reports, and startups scaling processes with limited engineering resources.

Key Features

AI Workflows (Zaps) – Multi-Step Automation Across 9,000+ Apps

Build advanced workflows that connect triggers and actions across thousands of apps. Every plan includes unlimited Zaps, and pre-built templates help teams get started in minutes. Actions range from simple data syncing to complex multi-step processes with conditional logic and data transformation.

AI Agents – Autonomous Digital Workers

Deploy AI agents that perform tasks like scoring leads, processing documents, routing support tickets, and handling requests autonomously across business tools. Agents operate 24/7 and can be shared across team workspaces with role-based permissions.

AI Chatbots – Customer-Facing Conversational AI

Build chatbots trained on your business data to solve customer problems automatically. Deploy them on websites or internal channels to handle FAQs, triage requests, and guide users without human intervention.

Zapier Tables – Structured Data for Automations

Store and manage the data that powers automations in a structured database. Tables support up to 2,500 records on the Free plan and scale on paid tiers, enabling workflows to read, write, and enrich data dynamically.

Use Cases

Lead routing and CRM enrichment

Automatically capture leads from forms or ads, score them with AI, enrich data from external sources, and route hot leads to the right sales rep in Salesforce or HubSpot while logging everything in a shared Table.

Marketing campaign tracking and reporting

Connect ad platforms, analytics tools, and CRMs to track campaign performance across channels. AI agents generate cross-channel reports and alert teams when metrics deviate from targets.

IT helpdesk ticket automation

Classify incoming IT requests via AI chatbots, route them to the right team based on content, auto-resolve common issues by pulling solutions from a knowledge base, and update ticketing systems without human triage.

Cross-app data synchronization

Keep customer data, inventory levels, or project statuses in sync across multiple SaaS tools. When one system updates, Zaps propagate changes to every connected app in real time.

Pricing plans

Frequently Asked Questions

Discussion

No comments yet. Be the first to start the thread.

Zapier