Synthesia
FreemiumThe #1 AI video generation platform for teams.
Synthesia is the world's leading AI video generation platform that transforms text, documents, and URLs into professional videos featuring lifelike AI avatars. Used by 50,000+ teams and over 1 million users globally, it enables organizations to create, localize, and scale video content in 160+ languages without cameras, studios, or actors. The platform serves corporate training, sales enablement, internal communications, and marketing teams seeking to replace traditional video production with an end-to-end AI workflow.
What is it
Synthesia is an AI-powered video creation platform specializing in lifelike digital avatars and automated video production for business use. It eliminates the need for filming equipment, actors, or editing expertise by allowing users to generate professional spokesperson videos from text scripts, documents, PowerPoint presentations, or web links.
What it can do
The platform turns scripts into talking-head videos featuring 240+ diverse AI avatars across 160+ languages. Key capabilities include AI Video Assistant for automatic script generation from documents or URLs, AI Dubbing with lip-sync for translating existing videos into 130+ languages while preserving the original speaker's voice, Personal Avatars created from a single photo, and AI Playground integration with Veo 3.1 and Sora 2 for generating cinematic B-roll from text prompts. Interactive elements like quizzes, branching paths, and clickable CTAs can be embedded directly into videos.
Who is it for
It is the essential platform for corporate L&D teams, HR departments, sales organizations, internal communications teams, and educators who need to produce high-quality, localized video content at scale. Enterprise customers benefit from SCORM export for LMS integration, SSO/SAML, and dedicated customer success management.
Key Features
AI Avatar Spokespersons — 240+ Lifelike Digital Presenters
Choose from a diverse library of over 240 stock avatars covering a broad range of ages, ethnicities, professions, and visual styles. Each avatar delivers accurate lip-sync and natural gestures straight out of the box, with voices that convey emotion and intent in any of 160+ languages. No filming, consent process, or configuration is required to start creating immediately.
Personal & Studio Avatars — Your Digital Twin at Scale
Create a Personal Avatar from a single photo and optional voice clone, enabling you to generate videos in your likeness without ever stepping in front of a camera. For enterprise-grade presence, Studio Avatars are captured through professional studio sessions to deliver hyper-realistic visuals with natural expressions and movement. Studio Express-1 avatars are available as a paid add-on for annual plan subscribers.
AI Video Assistant — From Document to Video in One Click
Automatically transform existing documents, PDFs, website links, or simple ideas into complete video scripts and scene layouts. The AI Video Assistant uses ChatGPT-like prompts to generate scripts, pick appropriate avatars and backgrounds, and structure scenes — eliminating the need to start from a blank canvas.
AI Dubbing with Lip Sync — Preserve Your Voice Across 130+ Languages
Translate any existing video into 130+ languages and dialects while keeping the original speaker's voice intact. The AI matches the new audio to the speaker's lip movements, avoiding the uncanny dubbed look. This is especially valuable for global organizations that previously relied on expensive re-shooting or external dubbing services.
Use Cases
Scale Employee Training Without a Production Team
Replace expensive filming days and external agencies with AI-generated training modules. L&D teams at companies like Teleperformance use Synthesia to develop engaging, localized training content for 380,000+ employees worldwide. One organization updated 10,000 courses using Synthesia's bulk tools and Smart Updates, which automatically sync changes to every embedded video without touching the LMS.
Localize Sales Content for Global Markets in Minutes
Create a single sales enablement video in English, then generate versions in Mandarin, Spanish, French, Arabic, and ten other languages with one click. Synthesia's AI Dubbing preserves the original speaker's voice while adjusting lip sync, eliminating the cost and delay of hiring native speakers or re-shooting for each market. A global sales team produced 180 videos across 5 languages with zero hassle.
Accelerate Compliance Training Rollout
Turn policy documents and regulatory updates into engaging video content that employees actually watch. Compliance training teams use Synthesia to push updates without involving third-party production houses. The built-in interactive quizzes verify comprehension, and SCORM export ensures seamless delivery through existing LMS platforms.
Power Internal Communications with Executive Video
Replace text-heavy all-hands emails with personalized video messages from leadership. Custom Personal Avatars allow executives to maintain a consistent on-screen presence without scheduling filming sessions. Teams across SAP, ClickUp, and Bolt use Synthesia daily for internal announcements, change management, and culture communications.
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